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Partnering with Macaroni KID Grand Rapids

Macaroni KID Grand Rapids - Reaching local families.

By Luisa Shumpert November 19, 2023

Macaroni KID Grand Rapids is THE go-to family resource to reach Grand Rapids families.

Macaroni KID Grand Rapids is THE trusted local resource for families looking for family fun in the Grand Rapids region. That makes Macaroni KID Grand Rapids the best outlet for you to spread the message about your business, organization, or event. 

We can help you build brand recognition, promote a special event, increase traffic on slow days, launch a new product, service, or location, or share your expertise with our Grand Rapids community. 

We love using Macaroni KID Grand Rapids as a platform to promote Grand Rapids and its local businesses and organizations! Schedule a short call ➡️ BOOK A CALL

LS GR Media Kit/Presentation  by Luisa Shumpert

Why choose Macaroni KID Grand Rapids as the place to spend your marketing dollars?

1. We can help you reach thousands of Grand Rapids parents and families each week

Targeted marketing is the best marketing. 

Macaroni KID Grand Rapids is the largest parent-focused online media resource in Grand Rapids. Each week we send an email newsletter to our 988 subscribers. Newsletters include local family-friendly happenings, events, and activities, along with information about the local businesses families are looking for. 

2. Our unique expertise

As a graphic designer I can also help with design Ads for your company or social media post! Being a parent and having an entrepreneurial spirit helps me connect to not only the community as both consumer and service provider. 

3. Our readers

Macaroni KID Grand Rapids readers are up on everything happening in our community. Their kids got their first library card at six. They show up (on time) for school concerts. They are soccer parents, working parents, and stay-at-home parents. They are passionate about supporting local businesses in our community. Macaroni KID readers are THE ideal audience for local businesses that want to connect with moms and families in our area.



Advertising options

Examples below of what we have offered.


Customizable Ad Packages:

Mix & match any of the below to fit you budget!

Website/newsletter ad • Weekly social media posts • 1-4 Dedicated E-blast • 2-8 Articles • Upgraded Business Directory Listing • Event/Activity Guides

Ask about graphic design services as well! Ads will run 3 months, 6 months, or 1 year as needed.


See examples below of our work. Contact us today for pricing by emailing luisas@macaronikid.com

Advertising options and examples of our work:

Display ads:

Display ads on Macaroni KID are targeted, no-waste marketing for your local business. Ads are seen on the website and in the weekly email newsletter, and are visible on both mobile and desktop. No matter what page our reader clicks on, your ad will be visually placed for the reader to see and take action.

Leader-board ad sample:



Sidebar ad sample:





Sponsored article:

Sponsored articles are an easy, cost-effective way to reach your target audience. The article is sent to our readers' inboxes in the week's e-newsletter, published to our homepage for one full week, and lives on the website indefinitely. 

Featured guides:

Macaroni KID Grand Rapids runs several advertising guides throughout the year that are extremely popular with our readers! They include listings and information about Grand Rapids businesses or organizations. 

Examples:

  • Parks and Recs
  • Summer Camps

Dedicated e-blast:

An e-blast is an email dedicated solely to your business, organization, or event. It can be sent on the date and time of your choice to our entire subscription list of more than 1000 Grand Rapids families. 

Example:



Business directory listing:

Macaroni KID readers look to the business directory to find the local businesses their families need. Going above and beyond that, listing your business in the Macaroni KID Grand Rapids Business Directory plays an important role in your website's SEO. The more sites that link back to yours, the higher search engines rank your website.

Business directory listing example:




Calendar listings:

It is always free to list your FREE or LOW-COST family-friendly events in the Macaroni KID Grand Rapids calendar. Events must take place within our territory of Grand Rapids or closely surrounding areas. 




Let's get started!

How can we help you reach your goals?

Email publisher at luisas@macaronikid.com today so Macaroni KID Grand Rapids can reach out to you with a personalized marketing plan of how we can help you achieve your goal of reaching Grand Rapids families.